Cooliris will become the world’s first developer to integrate the Baidu MyCloud API. Cooliris, Silicon Valley’s leader in immersive media experiences on mobile and desktop, and Baidu, China’s largest search engine, today announce a partnership to offer a killer next-generation media experience on mobile phones in worlds largest smartphone market. With today’s release of the Cooliris app for iPhone and iPad, users of Baidu MyCloud, Baidu’s personal cloud storage service with over 100 million users, will be able to enjoy all their stored photos on-the-go with Cooliris’ mobile application.

Cooliris users in China are now just one tap away from the two billion photos connected in the Cooliris app. Combining earlier successful partnerships with Tencent Weibo, China’s largest microblogging site, Renren, China’s largest real-name social network, and the new integration with Baidu MyCloud, the Cooliris app now delivers a comprehensive suite of media services. Chinese users can easily connect photos from their device, social networks and now cloud storage services all in one place. Users can also discover, experience and share these photos selectively with groups of close friends. The Cooliris app is localized in simplified and traditional Chinese.

Cooliris is the first international developer to make use of the complete suite of APIs offered by Baidu MyCloud. “Baidu offers a terrific way for international developers to reach China’s fast-growing mobile Internet market, and working with a leading Valley company like Cooliris will help us build an open cloud ecosystem that extends beyond China,” said Hou Zhenyu, Chief Architect of Baidu Cloud.

“Our partnerships in China have given our users greater access to amazing, localized content and have given us a 50x increase in mobile user acquisition in China,” said Soujanya Bhumkar, Cooliris CEO and co-founder. “With the breadth of photo services now available in the app to international users, combined with our flexible groups feature for private sharing, we’re building the world’s most complete media hub.”

The new version of Cooliris is available for free for the iPad and iPhone in the iTunes App Store. Cooliris will be adding support for Android users in the upcoming months.

About Cooliris: Cooliris is the leader in creating the world’s most beautiful media experiences for mobile and web consumers. The Gallery app on Android, developed by Cooliris, is a top 10 mobile app in the U.S., as measured by comScore. Cooliris has now launched a brand new experience for photo creation, curation and consumption with its all-new Cooliris app on iOS, which will soon be available on Android and Web.

The team of 18 collaborators is headquartered in Palo Alto, with presence and partnerships in Asia and around the world. Cooliris is venture backed by Kleiner Perkins Caufield & Byers, DAG Ventures, The Westly Group, T-Venture and DOCOMO Capital. For more information, visit www.cooliris.com.

Media Contact: Jenny Lum (jenny@cooliris.com)

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