media
Union Invests into Korean beauty MCN startup Leferi

Leferi Beauty Channel, a popular beauty MCN in Asia has secured a US$822k (KRW 1b) investment from Union Investment Partners. Driving the investment deal was the global trend for video contents. In the Asian market, popular video content categories in the Asian market  include beauty and fashion as well as Korean products. Leferi Beauty Channel has partnered with Youtube Korea over the last 1 year and 4 months to deliver their Creator Academy…

The English beSUCCESS Media Team is Hiring – Apply Now
1054일 전

3-month contract, with possibility of extension to a full time position Team: English Editorial Team Level: Junior team member How to apply: Please email your resume and cover letter to nathan@besuccess.com What is beSUCCCESS? beSUCCESS is Korea’s leading media and events platform that helps Korean technology startups find success beyond their domestic borders. We achieve this through media and events, as well as a wide range of other local and global initiatives….

The Future Of Smart Advertising Is Media Mining And Korean Startup Easiaid Aims To Lead The Market [Part 1]
1121일 전

Easiaid is a Korean Start-up, obsessed with Media Mining, which seeks to track everything on TV shows in order to give Ad viewing power back to the customer. At a time when heritage advertising has lost its appeal and it efficacy, content producers are desperate to find new ways of monetizing content. The industry is wide open and innovation is leading future trends that could change the ways we consume branded content…

Foreign-Owned NYK Media Group Helps Korean Startups and SMEs Communicate Effectively in English
1129일 전

“Touch Your Customers… Appropriately” Does the English in the above picture seem awkward to you? Let’s take a moment to look at it. There are no misspellings. The grammar is correct. But there is something definitely strange about telling a potential customer that your company “can touch anywhere”. Touch what exactly, and for what purpose? I guess we will have to use our imagination, but in this case first impressions will certainly…