“Touch Your Customers… Appropriately” Does the English in the above picture seem awkward to you? Let’s take a moment to look at it. There are no misspellings. The grammar is correct. But there is something definitely strange about telling a potential customer that your company “can touch anywhere”. Touch what exactly, and for what purpose? I guess we will have to use our imagination, but in this case first impressions will certainly…

More than one in three people, 38%, have recommended a brand they “like” or follow on a social network. On average, almost one in four people worldwide, 22%, said they bought a brand because a friend recommended or followed the brand online.